Abstract
Through online social network analysis, the emergence (over time) of “trusted”
users is investigated, by studying the evolution of topological and centrality
measures of the network of trust within the overall social network. Large
datasets of user activity are studied from Ciao and Epinions (two online
platforms with an explicit notion of trust controlled by users), and Prosper
(a micro-lending site where trust remains implicit). The implications of such
findings are discussed, particularly regarding how to enable trust in online
platforms and interaction, with implications for trust-based activities.
| Original language | English |
|---|---|
| Journal | I E E E Internet Computing |
| Issue number | Nov/Dec |
| Pages (from-to) | 26-35 |
| ISSN | 1089-7801 |
| Publication status | Published - 2015 |
| Externally published | Yes |
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