Strategic Cognition of Social Media in Business-Customer Interaction

Research output: Book/ReportPh.D. thesisResearch

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Original languageEnglish
Place of PublicationFrederiksberg
PublisherCopenhagen Business School Press
Number of pages221
ISBN (Print)978-87-93339-54-5
ISBN (Electronic)978-87-93339-55-2
Publication statusPublished - 2015
Externally publishedYes

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