As unfortunate events led to the project being conducted at the year Coronavirus disease 2019 (COVID-19) was affecting individuals’ accessibility, mobility and mobility choices, each stage of the project needed some alteration to its plan, to mitigate these effects. The qualitative phase had to move to online delivery, and the quantitative part included additional questions to examine the effects of the pandemic. Additionally, the survey and the demonstration were kept running for longer-than-planned periods to compensate for low responsiveness and low level of activity observed during this year.
In the first stage, exploratory focus groups and interviews with existing and future/prospect car-sharing users, service providers, and city officials from three cities of Tel Aviv, Munich, and Copenhagen were conducted. First, a preliminary structure was designed for the interviews and focus groups, and the collected qualitative data were analyzed to identify the key attributes.
Based on this understanding of stakeholders’ concerns and preferences, at the second stage, the project conducted an online survey in the three partnering cities. The tailor-made online survey was developed with questions designed to capture the main points raised in the discussions and interviews performed during the qualitative phase. The questionnaire was translated into five languages required for conducting across the cities. It included the following sections: Socioeconomics to elucidate respondents general characteristics; Travel behavior and attitudes to clarify on how respondents used to move around in the city and how they perceive car-sharing services and private cars; Car-sharing incentives preferences to understand what different individuals value while using or deciding whether to subscribe to a car-sharing service, and; Stated preference experiment to identify the preferences of an individual or groups for specific incentives. The tool was made available online and the data was collected through July, August, and September of 2020 simultaneously in Copenhagen, Munich, Tal Aviv. The final sample used for the analysis consists of 1277 respondents: 543 from Copenhagen, 490 from Munich, and 244 from Tel Aviv. The analysis of the survey provided insights as to general and city specific potential incentives. The survey was designed by UCL and deployed, managed, and analyzed by DTU, with contributions from the other partners. then, the collected qualitative data were analyzed to identify the key attributes.
|Number of pages||60|
|Publication status||Published - 2021|