Offshoring R&D: The relationship between transparency, communication structures and knowledge

Zaza Nadja Lee Hansen, Lauge Baungaard Rasmussen

    Research output: Chapter in Book/Report/Conference proceedingArticle in proceedingsResearch

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    Abstract

    Companies are increasingly offshoring R&D activities. Many firms, however, experience difficulties related to virtual teamwork across cultures and time zones. The research question is: How does increasing R&D offshoring impact transparency of communication structures and knowledge sharing? Using case studies from Danish multinational corporations with R&D activities in China, India or Eastern Europe this paper analyses the impact observed in these companies in regard to communication structures and knowledge sharing in management of offshored R&D activities. The findings show that companies attempt to increase transparency through formalisation of knowledge and clear communication structures. However, the influence of tacit knowledge, horizontal communication and culture seem largely overlooked. Therefore the authors suggest a context based approach to transparency accustomed to the complexity of the R&D activity. This paper shows that management of offshored R&D activities touches upon many key management dilemmas like trust, control and knowledge sharing.
    Original languageEnglish
    Title of host publicationProceedings for R&D Management conference
    Publication date2010
    Publication statusPublished - 2010
    EventR&D Management conference : Information, imagination and intelligence - Manchester, UK
    Duration: 1 Jan 2010 → …

    Conference

    ConferenceR&D Management conference : Information, imagination and intelligence
    CityManchester, UK
    Period01/01/2010 → …

    Bibliographical note

    R&D Management conference held in Manchester, 30 June - 2 July 2010

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