Abstract
The decision to globalise parts of product development is a consequence of an increasingly competitive world market. The variety of risks and opportunities as a result of the decision make it difficult for management to evaluate if global product development has been successful. This paper investigates the use of key performance indicators as an approach for measuring the success of global product development projects. With the conclusions from a survey and workshop together with observations during a global development project, the need for an alternative approach to measurement than in conventional product development is highlighted.
Original language | English |
---|---|
Title of host publication | EurOMA 2014 Proceedings |
Number of pages | 10 |
Publisher | European Operations Management Association |
Publication date | 2014 |
Publication status | Published - 2014 |
Event | 21st EurOMA Conference: Operations Management in an Innovation Economy - Palermo, Italy Duration: 20 Jun 2014 → 25 Jun 2014 Conference number: 21 http://www.euroma2014italy.org/ |
Conference
Conference | 21st EurOMA Conference: Operations Management in an Innovation Economy |
---|---|
Number | 21 |
Country/Territory | Italy |
City | Palermo |
Period | 20/06/2014 → 25/06/2014 |
Internet address |