Identity Building in Organisations: Proactive Capability Development

Lauge Baungaard Rasmussen

    Research output: Contribution to journalJournal articleResearchpeer-review

    Abstract

    Identity building in organisations is often viewed as legitimacy of value systems of the organisation. Based on empirical studies the task of this article is to argue that such a legitimacy approach risks failing in the longer perspective, if the proactive capability development is neglected. The participatory scenario method presented in this article is one of the possible methods to enhance identity building based on proactive capability development.
    Original languageEnglish
    JournalA I & Society
    Volume16
    Issue number4
    Pages (from-to)377-394
    ISSN0951-5666
    DOIs
    Publication statusPublished - 2002

    Keywords

    • action research
    • organisation
    • environmental manag

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