Decision making in Global Product Development: Case studies from Danish industry

Erik Stefan Søndergaard, Saeema Ahmed-Kristensen

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    Globalisation leads engineering firms to replace traditional co-located development with global distributed development activities. They make decisions regarding global product development; often with limited experience and information available. Previous research points towards a need for better understanding and support of decisions made in global product development. Through case studies, this paper explores what information is needed for specific decision types. Findings show that decision making is often not a well-structured process, but also give an understanding of which assessments are needed for different decisions. The empirical data serves as input for further development of managerial decision support tools.
    Original languageEnglish
    Title of host publicationProceedings of 22nd EurOMA Conference
    Number of pages10
    PublisherEuropean Operations Management Association
    Publication date2015
    Publication statusPublished - 2015
    Event22nd EurOMA Conference: Operations Management for Sustainable Competitiveness - Neuchâtel, Switzerland
    Duration: 26 Jun 20151 Jul 2015
    Conference number: 22


    Conference22nd EurOMA Conference


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