Analysing and Developing TQM Strategies - An Important Part of Company Innovation

This paper discusses strategies for development of total quality management as an integrated part of company innovation taking the size and other particular characteristics of the specific company into consideration, with the focus on issues related to the development of appropriate total quality activities and employee behaviour in industrial company cultures. The paper outlines and discusses some results of total quality management research projects and case study research in industrial companies carried out at the Technical University of Denmark. The background of the viewpoints and experience outlined is based on a combination of theoretical work, case study research and involvement in the practical development of total quality management in industrial companies of very different sizes.