SHAREd MObility REwards

SHARE-MORE aims to optimize the added value of car-sharing services and promote a portfolio of transport services that enable and encourage sustainable urban mobility. The effectiveness and sustainability of cars-sharing integration into the bundle of transportation services will be achieved by understanding the needs of the three main stakeholders: travellers, transport authorities, and service providers, and by providing personalised incentives tailored to the needs of all the three stakeholders. The incentives will be designed to increase car-sharing efficient use while contributing to the integration with the existing overall transportation system and its sustainability.
The project will balance the needed knowledge base through its consortium consisting of universities, cies and car-sharing commercial company to understand the underlying mechanisms of potential incentive designs, develop a specific incentive scheme, and pilot the proposed scheme within a real car-sharing service.